The brand new bosses at CNN are aiming to rent a top digital media executive with a repute for “responsible” spending as they pursue budget-tightening measures.
WarnerBros. Discovery posted a job listing for an “executive vp & chief digital officer” for CNN Digital that might be accountable for leading its website in addition to mobile and OTT streaming efforts.
The listing, first reported by Mediaite, notes that the corporate is searching for a candidate “with a repute of being a responsible spender.” The outline also calls for a person “with a demonstrated ability to get a sprawling organization rowing in the identical direction.”
The Post reached out to CNN searching for further comment.
WarnerBros Discovery CEO David Zaslav and recent CNN President Chris Licht are leading a management shakeup at CNN. Executives are pushing to reshape the left-leaning network’s internal structure and re-emphasize fact-based coverage fairly than opinion content.
As The Post reported in April, staffers feared a possible “bloodbath” of layoffs and cuts following WarnerMedia’s merger with Discovery. Sources said Zaslav was expected to take a “hands on” role as the brand new entity sought to shave $3 billion from its expenses in 2023.
Chris Licht took over as CNN’s boss earlier this 12 months.Getty Images for Warner Bros. Di
One of the vital notable cuts was the implosion of CNN+, which shut down roughly one month after its launch following dismal viewership figures. One insider estimated that CNN+ cost $300 million to launch and one other $100 million in promoting.
Zaslav pledged in April that the corporate, which also owns HBO, TLC and the Food Network, wouldn’t “overspend” to expand its streaming offerings.
“We’ll clearly take swift and decisive actions on certain items, as you saw on CNN+ last week,” Zaslav said during an earnings call on the time.
CNN shuttered its streaming service after only one month.NurPhoto via Getty Images
The shakeup at CNN isn’t limited to the network’s budget. Licht is claimed to be monitoring the network’s personalities to see how well they adjust to the mandate for grounded journalism – with anchors who’re unable to remain neutral potentially up for dismissal.
The changes have also resulted within the departure of several top executive since former CNN chief Jeff Zucker resigned earlier this 12 months for failing to properly disclose a relationship with a subordinate.
Rebecca Kutler, the senior vp and head of programming for the now-defunct streaming service CNN+, became the most recent noteworthy departure this week.